Rahmadianti NA, Maduwinarti A, Pratiwi NMI. PENGARUH KOMUNIKASI PEMASARAN DIGITAL, LIFESTYLE FAST FASHION, DAN BRAND EQUITY TERHADAP KEPUTUSAN PEMBELIAN KONSUMEN ERA OMNICHANNEL RETAIL PADA UNIQLO SURABAYA. GEMAH RIPAH [Internet]. 2026 Jun. 29 [cited 2026 Jul. 6];6(02):409-24. Available from: https://aksiologi.org/index.php/gemahripah/article/view/2854