Mafrudho, Hanim, Ayun Maduwinarti, and Ute Chairuz M. Nasution. “PENGARUH PERCEIVED QUALITY PERCEIVED VALUE DAN BRAND PERSONALITY TERHADAP KEPUTUSAN PEMBELIAN PRODUK IPHONE DI KOTA SURABAYA”. GEMAH RIPAH: Jurnal Bisnis 5, no. 02 (July 1, 2025): 336–347. Accessed July 26, 2025. https://aksiologi.org/index.php/gemahripah/article/view/2218.