Utami, W. T., and R. Santoso. “PENGARUH ELECTRONIC WORD OF MOUTH, ONLINE CUSTOMER REVIEW, DAN INFLUENCER REVIEW TERHADAP PURCHASE DECISION PADA PRODUK SKINCARE SKINTIFIC DI TIKTOK SHOP”. GEMAH RIPAH: Jurnal Bisnis, vol. 5, no. 04, Dec. 2025, pp. 106-18, doi:10.69957/grjb.v5i04.2511.